46FHow ratings and descriptions must be determined

1. The rating and description assigned to commercial video on-demand content by a specified CVoD provider using an approved self-rating system must be consistent with the purpose of this Part, taking into account all of the following factors:

2. the dominant effect of the content as a whole:
3. the persons, classes of persons, or age groups of the persons to whom the content is intended or is likely to be made accessible:
4. the extent to which, and the manner in which, the content deals with sex, horror, crime, terrorism, cruelty, violence, torture, sexual violence, sexualisation of children, self-harm, or offensive language or behaviour:
5. whether and how the content—
   1. degrades or dehumanises or demeans any person:
   2. represents (whether directly or by implication) that members of any particular class of the public are inherently inferior to other members of the public by reason of any characteristic of members of that class, being a characteristic that is a prohibited ground of discrimination specified in section 21(1) of the Human Rights Act 1993:
6. any other aspect of the content which is likely to be of concern to parents and young people or to cause harm to persons who view that content:
7. any literary, artistic, social, cultural, educational, or scientific importance, merit, or value of the content:
8. any other factors prescribed in regulations.

9. The rating must indicate whether the content is—

10. suitable for all audiences; or
11. suitable for all audiences with parental guidance for children; or
12. suitable for mature audiences; or
13. unsuitable for audiences under a specified age.

14. The description, if applicable, must—

15. be in the prescribed form; and
16. describe those aspects of the content that are likely to be of concern to parents and young people or to cause harm to persons who view it.